Product Life Cycle

product life cycle  A product's life cycle is its progress from when it is created to when it is discontinued There are four stages in the cycle, which are At any given time, therefore, every product is located within one of four life-cycle stages-Introduc- tion, Growth, Maturity, and Decline Various writers have

Introduction Stage This stage involves introducing a new and previously unknown product to buyers Sales are small, the production process is new, and cost PRODUCT LIFE CYCLE definition: the stages in a particular product's existence: introduction, growth or increasing sales, maturity… Learn more

This indicates that a product has entered the maturity stage of its life cycle Most consumer products are in the mature stage of their life cycle; their buyers The product life cycle has four phases: Development, Introduction or Growth, Maturity or Saturation, and finally Decline In each phase, the product has a