Positioning and Navigation in Complex Environments
positioning Positioning refers to the place you want your brand or product to have within a particular target market More specifically, the process of
Market Positioning refers to the ability to influence consumer perception regarding a brand or product relative to competitors The objective of market positioning Positioning is carefully cultivating a brand by differentiating it t from its competitors and attracting the attention of target customers
positioning Positioning refers to the place you want your brand or product to have within a particular target market More specifically, the process of
brand positioning Market Positioning refers to the ability to influence consumer perception regarding a brand or product relative to competitors The objective of market
Positioning is carefully cultivating a brand by differentiating it t from its competitors and attracting the attention of target customers